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Formulation, implementation, and control of competitive strategy /

John A. Pearce II, Richard B. Robinson, Jr.

Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr. - 8th - Boston : Irwin/McGraw-Hill, 2003. - xxiv, 344, [14] p.

Includes bibliographical references and index.

ISBN: 72488522

Subjects--Topical Terms:
Strategic planning --Case studies--Strategic planning.

Dewey Class. No.: 658.4012 P359

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