Digital marketing :
Jerry Wind, Vijay Mahajan.
Digital marketing : global strategies from the world’s leading experts / Jerry Wind, Vijay Mahajan. - New York : Wiley, 2001. - x, 416 p.
Includes bibliographical references and index.
471361224
Internet marketing--Consumer behavior--Electronic commerce.
658.8 W763
Digital marketing : global strategies from the world’s leading experts / Jerry Wind, Vijay Mahajan. - New York : Wiley, 2001. - x, 416 p.
Includes bibliographical references and index.
471361224
Internet marketing--Consumer behavior--Electronic commerce.
658.8 W763