Consumer behavior /

Roger D. Blackwell, Paul W. Miniard, James F. Engel.

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. - 9th - Ft. Worth : Harcourt College Publishers, 2001. - xx, 570 p.

Includes bibliographical references and indexes.

30211085


Consumer behavior--Marketing research.

658.8342 B632

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