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International marketing /

Philip R. Cateora ... [et al.].

International marketing / Philip R. Cateora ... [et al.]. - 13th - New Delhi : Tata McGraw-Hill, 2008. - xxxi, 888p.

Includes index.

ISBN: 70666993

Subjects--Topical Terms:
Export marketing--International business enterprises.

Dewey Class. No.: 658.84 C359

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