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McQuail's mass communication theory /

McQuail, Denis.

McQuail's mass communication theory / Mass communication theory Denis McQuail. - 6th ed. - Los Angeles, Calif. ; London : SAGE, c2010. - viii, 621 p. : ill. ; 24 cm.

Includes bibliographical references (p. [574]-613) and indexes.

ISBN: 9781849202916

Subjects--Topical Terms:
Mass media.
Communication.
Information theory.
Mass media--Philosophy.
Mass media--Audiences.

Dewey Class. No.: 302.23

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