Positioning : the battle for your mind / Al Ries and Jack Trout.
Material type:
TextLanguage: English Publication details: New York : McGraw-Hill, 2001.Edition: 20thDescription: xii, 246 pISBN: - 71359168
- 659.1 T861
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Central Library | 659.1 T861 (Browse shelf(Opens below)) | C.1 | Available | 001304 |
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| 659.1 B853 The advertising handbook / | 659.1 M697 Advertising management concepts and cases / | 659.1 S476 Brand positioning: strategies for competitive advantage / | 659.1 T861 Positioning : | 659.1 T861 Positioning : | 659.1 W453 Advertising : | 659.1 W744 The fundamentals of advertising / |
Includes index.
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