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Digital business and e-commerce management : strategy, implementation and practice / Dave Chaffey, David Edmundson-Bird and Tanya Hemphill.

By: Contributor(s): Material type: TextTextPublisher: Harlow, England ; New York : Pearson, [2019]Edition: Seventh editionDescription: xx, 680 p. : ill. ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292193335 (print)
Uniform titles:
  • E-business and e-commerce management
Subject(s): DDC classification:
  • 658.8
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