TY  - BOOK
AU  - David Ford ; Pierre Berthon ... [et al.].
TI  - The business marketing course: managing in complex networks 
SN  - 471877220
U1  - 658.8  F699 
PY  - 2002///
CY  - Chichester
PB  - John Wiley
KW  - Marketing
KW  - Management
KW  - Business networks
N1  - Includes bibliographical references and index
ER  -