TY - BOOK AU - Lars Tvede and Peter Ohnemus. TI - Marketing strategies for the new economy SN - 471492116 U1 - 658.8 T968 PY - 2001/// CY - New York PB - Wiley KW - Marketing KW - Management KW - Technological innovations KW - High technology KW - Internet marketing. N1 - Includes bibliographical references and index ER -