Peter Cheverton. <br/><br/>
Key account management :  a complete action kit of tools and techniques for achieving profitable key supplier status / 
Peter Cheverton. 
 - 3rd 
 - London :  Kogan Page,  2004. 
 - xii, 356 p" 
<br/><br/>Includes bibliographical references (p. 350-351) and index. 
<br/><br/><label>ISBN: </label>749441690 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling --Key accounts--Marketing --Key accounts--Customer services.
<br/><br/><label>Dewey Class. No.: </label>658.804  C527