TY - BOOK AU - Mark W. Johnston, Greg W. Marshall. TI - Churchill/Ford/Walker’s sales force management SN - 71151591 U1 - 658.8101 J721 PY - 2003/// CY - Boston PB - McGraw-Hill/Irwin KW - Churchill, Gilbert A. Sales force management KW - Sales management N1 - Includes bibliographical references (p. 563-582) and index ER -