Alan T. Shao. <br/><br/>
Marketing research :  an aid to decision making / 
Alan T. Shao. 
 - 2nd 
 - Ohio :  South-Western,  2002. 
 - xxiii, 610 p" 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>324074506 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>Dewey Class. No.: </label>658.83  S528