Roger D. Blackwell, Paul W. Miniard, James F. Engel.
Consumer behavior /
Roger D. Blackwell, Paul W. Miniard, James F. Engel.
- 9th
- Ft. Worth : Harcourt College Publishers, 2001.
- xx, 570 p.
Includes bibliographical references and indexes.
30211085
Consumer behavior--Marketing research.
658.8342 B632