TY  - BOOK
AU  - Wayne D. Hoyer, Deborah J. MacInnis.
TI  - Consumer behavior
SN  - 618013261
U1  - 658.8  H868 
PY  - 2001///
CY  - Boston
PB  - Houghton Mifflin
KW  - Consumer behavior
N1  - Includes bibliographical references (p. 563-641) and indexes
ER  -