Philip R. Cateora, John L. Graham. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham. 
 - 11th 
 - New York :  Irwin McGraw-Hill,  2002. 
 - xxv, 694 p. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>71123121 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--International business enterprises.
<br/><br/><label>Dewey Class. No.: </label>658.848  C359