Isobel Doole, Robin Lowe.
International marketing strategy : analysis, development, and implementation /
Isobel Doole, Robin Lowe.
- 3rd
- London : Thomson Learning, 2001.
- xvi, 453p.
Includes bibliographical references and index.
1861527721
Export marketing --Management--Export marketing --Management --Case studies.
658.848 D691