TY - BOOK AU - Kim,Carolyn Mae TI - Social media campaigns: strategies for public relations and marketing SN - 9781138948594 (hbk) AV - HD59 .K558 2016 U1 - 658.8/72 23 PY - 2016/// CY - New York PB - Routledge, Taylor & Francis Group KW - Internet in public relations KW - Internet marketing KW - Social media KW - Public relations N1 - Includes bibliographical references and index ER -