Kotler, Philip. <br/><br/>
Marketing Management / 
Kotler, Philip; Keller, Kevin Lane, 
 - New York :  Pearson,  c2021. 
 - xv, 608 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781292404813 
<br/><br/><label>Nat. Bib. No.: </label>GBA1-08001 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8