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221.
Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. by
Edition: 3rd
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, 2001
Availability: Items available for loan: Central Library (1)Call number: 658.514 B954.

222.
Operations management: text and CD-ROM / Ray Wild by
Edition: 6th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: London : Continuum, 2002
Availability: Items available for loan: Central Library (1)Call number: 658.5 W668.

223.
Managing innovation : integrating technological, market and organizational change / Joe Tidd, John Bessant, Keith Pavitt. by
Edition: 2nd
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: New York : John Wiley, 2001
Availability: Items available for loan: Central Library (1)Call number: 658.514 T558.

224.
Management : leading & collaborating in a competitive world / Thomas S. Bateman, Scott A. Snell. by
Edition: 9th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, 2011
Availability: Items available for loan: Central Library (1)Call number: 658 B328.

225.
Total quality management : a cross functional perspective / Ashok Rao ... [et al.]. by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: New York : John Wiley, 1996
Availability: Items available for loan: Central Library (1)Call number: 658.562 R215.

226.
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Management : total quality in a global environment / Michael J. Stahl. by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Cambridge : Blackwell Business, 1995
Availability: Items available for loan: Central Library (1)Call number: 658.562 S111.

227.
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Quality in America : how to implement a competitive quality program / V. Daniel Hunt. by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Homewood : Business One Irwin, 1992
Availability: Items available for loan: Central Library (1)Call number: 658.5620973 H939.

228.
Purchasing and supply chain management / Robert Monczka, Robert Trent, Robert Handfield. by
Edition: 2nd
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Ohio : South-Western College, 2002
Availability: Items available for loan: Central Library (1)Call number: 658.72 M739.

229.
Principles of inventory and materials management / Richard J. Tersine. by
Edition: 4th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details:  N.J : PTR Prentice Hall, 1994
Availability: Items available for loan: Central Library (1)Call number: 658.787 T331.

230.
Marketing management / Richard P. Bagozzi ... [et al.]. by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details:  N.J : Prentice Hall, 1998
Availability: Items available for loan: Central Library (2)Call number: 658.8 B148, ...

231.
Managing services marketing : text and readings  / John E.G. Bateson, K. Douglas Hoffman. by Series: The Dryden Press series in marketing
Edition: 4th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Forth Worth : Dryden Press, 1999
Availability: Items available for loan: Central Library (1)Call number: 658.8 B329.

232.
Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear. by Series: The Irwin series in marketing
Edition: 6th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Burr Ridge : Irwin, 1994
Availability: Items available for loan: Central Library (1)Call number: 658.8 B527.

233.
The market driven organization : understanding, attracting, and keeping valuable customers / George S. Day. by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: New York : Free Press, 1999
Availability: Items available for loan: Central Library (1)Call number: 658.8 D273.

234.
The business marketing course : managing in complex networks / David Ford ; Pierre Berthon ... [et al.]. by
Edition: 2ND
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Chichester : John Wiley, 2002
Availability: Items available for loan: Central Library (1)Call number: 658.8 F699.

235.
Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt, Thomas W. Speh. by
Edition: 5th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Forth Worth : Dryden Press, 1995
Availability: Items available for loan: Central Library (4)Call number: 658.804 H982, ...

236.
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Global marketing management / Warren J. Keegan by
Edition: 5th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: New Delhi : Prentice Hall, 2001
Availability: Items available for loan: Central Library (1)Call number: 658.8 K262.

237.
Creating markets across the globe: strategies for business excellence / Ashok Korwar by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: New Delhi : Tata McGraw-Hill, 1997
Availability: Items available for loan: Central Library (1)Call number: 658.8 k858.

238.
Marketing management / Philip Kotler by
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details:  N.J : Prentice Hall, 2000
Availability: Items available for loan: Central Library (1)Call number: 658.8 K874.

239.
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel" by
Edition: 3rd
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Ohio : South-Western, 1996
Availability: Items available for loan: Central Library (1)Call number: 658.8 L218.

240.
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel" by
Edition: 6th
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Ohio : South-Western, 2002
Availability: Items available for loan: Central Library (1)Call number: 658.8 L218.

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