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1.
Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright. by
Edition: 3rd
Material type: Text Text; Format: microfiche ; Audience: General;
Language: English
Publication details: Boston : McGraw-Hill/Irwin, 2001
Availability: Items available for loan: Central Library (1)Call number: 658.514 B954.

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Entrepreneurial Marketing : how to develop customer demand / Edwin J. Nijssen. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : Routledge, 2022
Availability: Items available for loan: Central Library (1)Call number: 658.8 N557 2022.

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