000 00550nam a2200181Ia 4500
008 190316s2002 gb 000 eng d
020 _a193144207X
040 _aECUCL
041 _aeng
082 0 4 _a658.8 E924
100 1 _aJoel R. Evans, Barry Berman"
245 0 0 _aMarketing :
_bmarketing in the 21st century /
_cJoel R. Evans, Barry Berman"
250 _a8th
260 _aCincinnati :
_bAtomicdogPublishing.Com,
_c2002.
300 _axxxi, 687, 39, 23 p.
504 _aIncludes bibliographical references and indexes.
650 0 4 _aMarketing.
999 _c2151
_d2151