000 | 00625nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 190316s2002 gb 000 eng d | ||
020 | _a471877220 | ||
040 | _aECUCL | ||
041 | _aeng | ||
082 | 0 | 4 | _a658.8 F699 |
100 | 1 | _aDavid Ford ; Pierre Berthon ... [et al.]. | |
245 | 0 | 4 |
_aThe business marketing course : _bmanaging in complex networks / _cDavid Ford ; Pierre Berthon ... [et al.]. |
250 | _a2ND | ||
260 |
_aChichester : _bJohn Wiley, _c2002. |
||
300 | _axv, 238 p. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | 4 |
_aMarketing _xMarketing _xManagement _xBusiness networks _xManagement. |
999 |
_c2157 _d2157 |