| 000 | 00485nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 190316s2001 gb 000 eng d | ||
| 020 | _a8120309596 | ||
| 040 | _aECUCL | ||
| 041 | _aeng | ||
| 082 | 0 | 4 | _a658.8 K262 |
| 100 | 1 | _aWarren J. Keegan | |
| 245 | 0 | 0 |
_aGlobal marketing management / _cWarren J. Keegan |
| 250 | _a5th | ||
| 260 |
_aNew Delhi : _bPrentice Hall, _c2001. |
||
| 300 | _axix, 828 p. | ||
| 504 | _aIncludes indexes. | ||
| 650 | 0 | 4 |
_aMarketing _xMarketing _xManagement. |
| 999 |
_c2161 _d2161 |
||