000 00598nam a2200169Ia 4500
008 190316s2001 gb 000 eng d
020 _a471492116
040 _aECUCL
041 _aeng
082 0 4 _a658.8 T968
100 1 _aLars Tvede and Peter Ohnemus.
245 0 0 _aMarketing strategies for the new economy /
_cLars Tvede and Peter Ohnemus.
260 _aNew York :
_bWiley,
_c2001.
300 _ax, 246 p.
504 _aIncludes bibliographical references and index.
650 0 4 _aMarketing
_xManagement
_xMarketing
_xTechnological innovations
_xHigh technology
_xMarketing
_xInternet marketing.
999 _c2188
_d2188