000 | 00598nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 190316s2001 gb 000 eng d | ||
020 | _a471492116 | ||
040 | _aECUCL | ||
041 | _aeng | ||
082 | 0 | 4 | _a658.8 T968 |
100 | 1 | _aLars Tvede and Peter Ohnemus. | |
245 | 0 | 0 |
_aMarketing strategies for the new economy / _cLars Tvede and Peter Ohnemus. |
260 |
_aNew York : _bWiley, _c2001. |
||
300 | _ax, 246 p. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | 4 |
_aMarketing _xManagement _xMarketing _xTechnological innovations _xHigh technology _xMarketing _xInternet marketing. |
999 |
_c2188 _d2188 |