| 000 | 00511nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 190316s2004 gb 000 eng d | ||
| 020 | _a8131505434 | ||
| 040 | _aECUCL | ||
| 041 | _aeng | ||
| 082 | 0 | 4 | _a658.8 J254 |
| 100 | 1 | _aSubhash C. Jain | |
| 245 | 0 | 0 |
_aMarketing strategy: planning, implementation, and control / _cSubhash C. Jain" |
| 260 |
_aNew Delhi : _bCengage Learning, _c2004. |
||
| 300 | _a673 p. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | 4 |
_aMarketing _xManagement. |
| 999 |
_c2236 _d2236 |
||