000 | 00570nam a2200181Ia 4500 | ||
---|---|---|---|
008 | 190316s2002 gb 000 eng d | ||
020 | _a71123121 | ||
040 | _aECUCL | ||
041 | _aeng | ||
082 | 0 | 4 | _a658.848 C359 |
100 | 1 | _aPhilip R. Cateora, John L. Graham. | |
245 | 0 | 0 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham. |
250 | _a11th | ||
260 |
_aNew York : _bIrwin McGraw-Hill, _c2002. |
||
300 | _axxv, 694 p. | ||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | 4 |
_aExport marketing _xInternational business enterprises. |
999 |
_c2262 _d2262 |