000 00577nam a2200181Ia 4500
008 190316s2003 gb 000 eng d
020 _a130351350
040 _aECUCL
041 _aeng
082 0 4 _a658.83 B967
100 1 _aAlvin C. Burns, Ronald F. Bush.
245 0 0 _aMarketing research :
_bonline research applications /
_cAlvin C. Burns, Ronald F. Bush.
250 _a4th
260 _aN.J :
_bPrentice Hall,
_c2003.
300 _axxxi, 642 p.
504 _aIncludes bibliographical references (p. 611-628) and index.
650 0 4 _aSPSS for Windows
_xMarketing research.
999 _c2385
_d2385