000 00509nam a2200157Ia 4500
008 190316s2014 gb 000 eng d
020 _a9781259060762
040 _aECUCL
041 _aeng
082 0 4 _a658.8HF5415.13
100 1 _aWilliam D. perreault, Joseph p. Cannon, Jerome McCarthy"
245 0 0 _aBasic Marketing: A Marketing Strategy Planning Approach /
_cWilliam D. perreault, Joseph p. Cannon, Jerome McCarthy"
250 _a18th
260 _aunited states :
_bMcGraw-Hill,
_c2014.
300 _a725p
999 _c2509
_d2509