000 01369cam a2200373 i 4500
999 _c2751
_d2751
001 18947795
003 OSt
005 20190327124751.0
008 160126t20162016nyua b 001 0 eng
010 _a 2015048433
020 _a9781138948594 (hbk)
020 _a9781138948600 (pbk)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aHD59
_b.K558 2016
082 0 0 _a658.8/72
_223
100 1 _aKim, Carolyn Mae,
_eauthor.
245 1 0 _aSocial media campaigns :
_bstrategies for public relations and marketing /
_cCarolyn Mae Kim.
264 1 _aNew York :
_bRoutledge, Taylor & Francis Group,
_c2016.
264 4 _c©2016
300 _aviii, 181 pages :
_billustratons ;
_c24 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aInternet in public relations.
650 0 _aInternet marketing.
650 0 _aSocial media.
650 0 _aPublic relations.
776 0 8 _iOnline version:
_aKim, Carolyn Mae, author.
_tSocial media campaigns
_dNew York, NY : Routledge, 2016
_z9781315652375
_w(DLC) 2016004224
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK