| 000 | 00720nam a22002537a 4500 | ||
|---|---|---|---|
| 003 | AE-UQU | ||
| 005 | 20230724124637.0 | ||
| 008 | 230724b |||||||| |||| 00| 0 eng d | ||
| 015 | _aGBA1-08001 | ||
| 020 | _a9781292404813 | ||
| 035 | _a(OCoLC)ocn691481850 | ||
| 035 | _a4711990 | ||
| 040 |
_aDLC _cAE-UQU |
||
| 082 | 0 | 0 | _a658.8 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 2 |
_aMarketing Management / _cKotler, Philip; Keller, Kevin Lane, |
| 260 |
_aNew York : _bPearson, _cc2021. |
||
| 300 |
_axv, 608 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aKotler, Philip. _tMarketing management. |
|
| 942 |
_2ddc _cBK |
||
| 948 | _assl | ||
| 999 |
_c8088 _d8088 |
||