000 | 00582nam a22001937a 4500 | ||
---|---|---|---|
003 | AE-UQU | ||
005 | 20230822144449.0 | ||
008 | 230822b |||||||| |||| 00| 0 eng d | ||
020 | _a9781473778696 | ||
040 | _cAE-UQU | ||
082 | _a658.049 | ||
100 | _aRobin Lowe, Isobel Doole, Alexandra Kenyon | ||
245 |
_aInternational Marketing Strategy: _bAnalysis, Development and Implementation |
||
250 | _a9th ed . | ||
260 |
_aBoston : _bCengage Learning EMEA , _c2022. |
||
300 |
_a xlv, 511 pages : illustrations _b24 cm . |
||
650 | _aBusiness Marketing | ||
942 |
_2ddc _cBK |
||
999 |
_c8165 _d8165 |