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Acquiring, processing, and deploying voice of the customer /

M. Larry Shillito.

Acquiring, processing, and deploying voice of the customer / M. Larry Shillito. - Boca Raton : St. Lucie Press, 2001. - xvi, 279 p.

Includes bibliographical references (p. 269) and index.

ISBN: 1574442902

Subjects--Topical Terms:
Customer services --Management.

Dewey Class. No.: 658.812 S556

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