Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel"
Material type:
TextLanguage: English Publication details: Ohio : South-Western, 2002.Edition: 6thDescription: xiv, 751 p. "ISBN: - 324068611
- 658.8 L218
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Central Library | 658.8 L218 (Browse shelf(Opens below)) | C.1 | Available | 001149 |
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| 658.8 K874 Marketing management :a south asian perspective / | 658.8 KPM 2012 Marketing management / | 658.8 L218 Marketing / | 658.8 L218 Marketing / | 658.8 L353 2021 Strategic Brand Management and Development : creating and marketing successful brands / | 658.8 L666 The marketing imagination / | 658.8 L911 Services marketing : |
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